What I'm building on Presso Events

What Presso Events is

Presso is one platform with three services, and Events is the one that turns a ticketed event into a live app for everyone attending. Same account, same dashboard, no separate download. You sell a ticket, and the buyer gets the event in their pocket.

My job here is to make that feel effortless for the organiser and obvious for the attendee.

What I’m working on

The current focus is the path from ticket to live app - the moment a buyer goes from “I paid” to “I’m in”. A few things I’m shaping:

• One link, no install. The attendee should never hit an app store. The event opens where they already are.
• The organiser’s first five minutes. Setting up an event should take minutes, not an afternoon. I’m cutting every step that does not earn its place.
• Pricing that explains itself. The platform fee is one percent of ticket sales, with a clear floor per attendee per event day. No stack of surprise charges. The number should be defensible in a sentence.

The decisions behind it

The hardest calls are the ones about what to leave out. Every feature I add is a feature an organiser has to understand. So the rule I keep coming back to is: does this help someone run their event, or does it just look good in a demo? If it is the second, it waits.

I also keep the naming honest. It is Presso Events, the product. The category it sits in is the progressive event app. Code and customer wording stay in their own lanes so nothing drifts.

Where it goes next

More on the live side - what the attendee does once they are in the app during the event itself. I’ll write that up when it is real rather than promised.

If you run events and want an operator handling the setup, the comms and the follow-up, that is exactly the kind of work I do. Tell me about your event and I’ll get going.